If you're a small business owner who isn't getting leads from your website, then you're missing a *MAJOR* source of revenue. SEO is the process of optimizing your website from end-to-end so you show up first on Google, Bing, and Yahoo when people search for products and services that you offer. You wouldn't believe the number of business owners neglecting this opportunity. You spend tons of money, beg, borrow, and practically steal to get your business open, and then forget marketing, websites, lead generation, and all the things you MUST HAVE in order to grow a business and not just a job for yourself.